Williamsburg has become one of the premier shopping destinations along the east coast. Whether you are a bargain hunter looking for the name brands at Premium Outlets, or the exclusive shops and boutiques of Merchant's Square are more to your liking, we have something for everyone.
Merchant's Square is located in the heart of downtown Williamsburg and bustles with exclusive boutiques, fine casual dining options, as well as popular national favorites like Williams Sonoma and Birkenstock. Don't miss Williamsburg at Home offering all of the Williamsburg brand furniture and decor or the Nancy Thomas Art Gallery.
Williamsburg Premium Outlets
Williamsburg Premium Outlets are Williamsburg's largest shopping area with over 135 brand name stores! Find favorites such as Coach, Michael Kors, Nike, Bose, Mikasa, Polo, Banana Republic and much much more.
Yankee Candle Flagship Store
Forget what you think you know about Yankee Candle, at the Yankee Candle Flagship Store the 400+ amazing scents are only part of the experience. One of only two Flagship Stores in the country, here you'll find a home store, cafe, toyshop, and Christmas Wonderland filed with twinkling lights, animated villages and real snow!
New Town is located just two miles from Colonial Williamsburg's Historic Area and is one of Williamsburg's newest attractions. It includes a twelve screen movie theater, and many shops and restaurants including Ann Taylor Loft, Pacific Sunwear and Barnes and Noble. A great place to spend an afternoon or an evening while in town.
Just steps from the battlefield where Cornwallis surrendered and America won her freedom, Riverwalk Landing is located along the Yorktown Riverfront where you will find a number of locally owned shops, boutiques, galleries and cafes. A real treasure located fifteen minutes from Williamsburg.
Check out our calendar of events for details on spring and summer concerts along the river including "Shagging on the Riverwalk" with music and dancing Friday's in June.
Williamsburg Outlet Mall
The Williamsburg outlet mall is located four miles from Colonial Williamsburg's Historic Area and has many great bargains for the discount shopper.
Williamsburg Pottery Factory
The Williamsburg Pottery has been a shopping tradition for many years. Newly renovated and reopened in 2012, here you will find a large selection of arts and prints as well as custom framing, a wide array of silk and dried flower arrangements (or the flowers to do them yourself) and a variety of other treasures including the Oriental Rug Warehouse, Christmas Shop and much more!